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A Newsletter from the UN & NGOs Designers Group Geneva
Visual Communicators Newsletter
MARCH 2019

This is a monthly newsletter from the UN Designers and Visual Communicators Group in Geneva. Drop us a line if you would like to collaborate or share any material for inclusion in this newsletter:

United colors of UNWomen   

The 8th of March is almost here and of the myriad campaigns and celebrations around the world, we wanted to bring you the brightest. Italian agency Blossoming has done a great job in bringing diversity and cheerfulness to the UNWomen Annual report, both of which run right through everything, from the cover, to the layout, to the infographics. UNWomen seems to have picked up on this approach for its Unheard women campaign, basing it on colourful portrait illustrations of gender advocates, created by French illustrator Marylou Faure. 

Placing users in the data driving seat

The World Economic Forum proves that data-heavy reports don’t have to use fancy software to reach a wide audience. Rather, they just need to focus on what users actually want and to put functionality first. 
For its more versatile and high-profile reports, such as The Future of Jobs and Global Competitiveness, WEF does this by providing a “Report Reader”. This is a console from which you can access pre-digested information in various formats: social media-ready data visualization; more traditional chart-based profiles broken intuitively into user-friendly categories, and key findings that, without the need for distracting visuals, are a great way to drive conversation. The console also links to relevant posts on the WEF blog.
The more detailed reports, such as the Global Gender Gap Report, also provide access to an interactive “data explorer”. Here basic yet sleek drop-down menus and/or an interactive map allow users to quickly access and download the information they need. 
And for those still longing for the good old days, a full PDF version of the report is always available.

A festival for the social conscience 

The 8th of March is also the starting gun for Geneva's International Film Festival and Forum on Human Rights. From the story about the struggles facing a lesbian gypsy couple in Carmen y Lola to the allegation of underhand practices in an international organization in TrustWHO, the festival touches on today's most relevant topics in the broad area of human rights.
We are also happy to see that animation features are carving out a space for themselves in the festival, with strong choices such as multi-award-winning film Another Day of Life and animated TV series Flavours of Iraq both featured.  

March Inspiration
A concept
Raw London has found a way of standing up In the crowded market of motion graphics, by using the concept of tearing paper as the visual axis of their narrative in this video for IDMC.
An agency
Señora Rushmore is a creative agency (and perhaps a Wes Anderson fan club) that has created strong videos for ICRC. Their latest, Hope, was a winner at last edition of the Cannes Lions. 
An illustrator
UNWater has the rare privilege of having an in-house illustrator Silvia Bezos developing the visual concept, illustrations and collaterals for 22nd of March World Water Day.
A tool
WIPO just released a new, visual-first digital experience based on its recent study on AI. It uses digital storytelling platform Shorthand – a favourite of the BBC, IOM, WWF and others.
A memory
DDD may be over but its lessons remain with us. One highlight? Che Douglas's simple, yet effective talk on WSJ's transition from print to digital. Quoting Paul Rand got him extra points.
A (millennial) look
As a born-digital product, the HuffPost has been reinventing editorial rules since its inception. That comes as an advantage when building scrollytelling narratives targeted at millennials.
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Copyright © 2019 UN Designers Group, All rights reserved.

This newsletter has been produced by the UN Designers group, a non-profit organization created with the purpose of raising awareness around design and visual communications in international organizations, as well as help promoting the work done in this field. Our channels are both our physical meetings, usually hosted in UN agencies or other international organizations in Geneva, and this e-newsletter.

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