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Here are today's top links for PR and Communications Pros.  If someone forwarded this to you - you can quickly sign up for your own subscription.
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Read some of today's best PR and Comms industry news clips:
 
Top 15 CCOs to follow on Twitter in 2021 (Muck Rack Blog - December 10, 2020)

PR's Top Pros Talk: Jonathan Adashek (O'Dwyer's - December 10, 2020) [VIDEO]

The importance of civility for brand reputation in 2020 (PR Daily - December 10, 2020)

Top 10 PR Blog Posts of 2020 (Bianchi Public Relations - December 10, 2020)

Media Relations Keynote: NAACP's Blankson Encourages Clear, Decisive Community Messaging (PRNEWS - December 9, 2020)

From Regal to Get Real: Why Casual Communications Are Here to Stay (PRSay - December 10, 2020)

Law firm PR: In era of remote engagement, actionable guidance remains crucial (Agility PR - December 10, 2020)

Sending more than one email to an outlet? (Axia Public Relations - December 9, 2020)

Forget virtual and hybrid – future events will be a blended experience (Influence (UK) - December 10, 2020)

Weber Shandwick Unveils Permanent Hybrid Model For Global Workforce (PRovoke - December 10, 2020)

How to Overcome Imposter Syndrome and Be a Thought Leader (Influence & Co. - December 10, 2020)

Summary Section:

Top 15 CCOs to follow on Twitter in 2021
By Lindsay Sugarman
Muck Rack Blog - December 10, 2020
We’ve compiled a list of some of the most influential Chief Communications Officers (CCOs) in the industry. Read on to see which communications thought leaders you should follow on Twitter.

PR's Top Pros Talk: Jonathan Adashek [VIDEO]
By Steve Barnes
O'Dwyer's - December 10, 2020
IBM chief communications officer Jonathan Adashek talks with Doug Simon about the management style he has employed to pilot the company's messaging through a year of both internal changes (a new CEO) and external forces (the COVID pandemic) in the latest "PR's Top Pros Talk" video interview.

The importance of civility for brand reputation in 2020
By Ted Kitterman
PR Daily - December 10, 2020
With snark and vitriol reaching historic levels in online discourse, brands and PR agencies should consider level-setting for basic civility and decorum in their messages.

Top 10 PR Blog Posts of 2020
Bianchi Public Relations - December 10, 2020
We’ve curated the 10 most-visited blogs posts on our site for 2020 for COVID19 and other related topics that our readers found most helpful.

Media Relations Keynote: NAACP's Blankson Encourages Clear, Decisive Community Messaging
By Nicole Schuman
PRNEWS - December 9, 2020
PRNEWS welcomed Aba Blankson, senior vice president of marketing and communications for the NAACP, as keynoter for this year’s Media Relations Virtual Event.

From Regal to Get Real: Why Casual Communications Are Here to Stay
By Tia Over
PRSay - December 10, 2020
When values shift, in society and in organizations, it is a leader's job to put her finger on it and it is a communicator's job to help her articulate the change in a way that is true and people-centric. The lasting impacts of this wild and painful year are still to be determined.

Law firm PR: In era of remote engagement, actionable guidance remains crucial
By Richard Carufel
Agility PR - December 10, 2020
By bringing in-person client interactions to a virtual halt, the COVID-19 pandemic has triggered a digital content explosion as law firms compete for the attention of clients and prospects.

Sending more than one email to an outlet?
By Marjorie Comer
Axia Public Relations - December 9, 2020
There are right and wrong ways to email news outlets about your story. Make sure you're avoiding the pitfalls mentioned in this blog post.

Forget virtual and hybrid – future events will be a blended experience
By Christopher Bo Shields, Chief Creative Officer and Co-founder, Totem
Influence (UK) - December 10, 2020
As we look to 2021 and beyond, we need to rethink our concept of events and the categorization of events into real life, virtual, and hybrid which have emerged so clearly over the last turbulent year.

Weber Shandwick Unveils Permanent Hybrid Model For Global Workforce
By Diana Marszalek
PRovoke - December 10, 2020
Under a new workplace initiative called Juice, most Weber Shandwick employees will spend three days at the office and two days at home each week, once it's safe to return.

How to Overcome Imposter Syndrome and Be a Thought Leader
By Ryan Gauthier
Influence & Co. - December 10, 2020
If you're struggling with imposter syndrome, here are three ways to overcome self-doubt and become the thought leader you were always meant to be.
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