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Here are today's top links for PR and Communications Pros.  If someone forwarded this to you - you can quickly sign up for your own subscription.
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Read some of today's best PR and Comms industry news clips:
 
2021 Agency Rankings: Resilient Global PR Industry Declines 4% Amid Covid-19 Pandemic (PRovoke - May 13, 2021)

Five Adult Learning Principles That Increase Engagement (Forbes - May 13, 2021)

4 tips for developing empathy as a comms leader (PR Daily - May 13, 2021)

How Can Corporations Avoid Being Dragged into Political Controversies? (PRNEWS - May 12, 2021)

Pioneer Grace Lee Boggs (1915-2015) (Institute for Public Relations - May 13, 2021)

AMA: Best Marketing and Communications Podcasts (Spin Sucks - May 14, 2021)

6 tips for standing out when applying for a job in PR (Agility PR - May 14, 2021)

Remote Learners Surveillance and PR Lessons (Behind the Lines - May 14, 2021)

New Black CMO Group Has Focus On Access & Equity (PRovoke - May 14, 2021)

Asking for Positive Reviews (Everything PR - May 14, 2021)

Summary Section:

2021 Agency Rankings: Resilient Global PR Industry Declines 4% Amid Covid-19 Pandemic
By Arun Sudhaman
PRovoke - May 13, 2021
PRovoke unveils its ranking of the world's top 250 PR firms, revealing encouraging resilience from the global PR industry, most notably at the bigger end of the scale.

Five Adult Learning Principles That Increase Engagement
By Mark Sparvell, Senior Marketing Manager for Microsoft Education
Forbes - May 13, 2021
Have you put hours into developing a curriculum, working on your presentation style, and collecting relevant materials, only to have a sneaking suspicion that your audience members were checking emails or nodding off on the other side of the Zoom screen? 

4 tips for developing empathy as a comms leader
By Ayana King
PR Daily - May 13, 2021
The ability to put yourself in someone else’s shoes might seem like an ingrained character trait, but there are exercises to help hone this essential communications skill.

How Can Corporations Avoid Being Dragged into Political Controversies?
By Arthur Solomon
PRNEWS - May 12, 2021
The old version of the PR playbook urged companies to release statements saying they were apolitical, which hardly ever was true. Today, companies should consider encouraging employees to participate in politics.

Pioneer Grace Lee Boggs (1915-2015)
Institute for Public Relations - May 13, 2021
Born to Chinese immigrants, Grace Lee Boggs (1915-2015) was an author and philosopher who founded community organizations and political movements, lectured widely on human rights, and wrote books on her evolving vision of a revolution in America.

AMA: Best Marketing and Communications Podcasts
By Gini Dietrich, Founder and CEO of Arment Dietrich
Spin Sucks - May 14, 2021
On this week's AMA, Gini Dietrich answers a question about the best marketing and communications podcasts for you to subscribe to and listen to.

6 tips for standing out when applying for a job in PR
By Steve Conway
Agility PR - May 14, 2021
The job market is a competitive place, and when you're applying for any kind of PR position, you need to make yourself stand out from the crowd. Here are six tips to help you get noticed when you apply for a job in PR.

Remote Learners Surveillance and PR Lessons
By Ronn Torossian, CEO of 5WPR
Behind the Lines - May 14, 2021
The global pandemic has been a difficult time for everyone around the world, including students who had to start learning remotely for the first time ever.

New Black CMO Group Has Focus On Access & Equity
By Diana Marszalek
PRovoke - May 14, 2021
Leaders from 26 companies have launched the Black Executive CMO Alliance, which will address existing inequities and develop the next generation of Black marketing leaders.

Asking for Positive Reviews
Everything PR - May 14, 2021
According to the digital media firm, Cox Media Group, 67.7% of consumer purchasing decisions are swayed by what's revealed on brand review pages. Not only do negative reviews mean a potential loss of business and profitability, but they also result in lower search engine rankings.
The Daily PR Brief is put together by the analysts at ITK Information Services.   

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