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Brands are now competing with Vice, the BBC, and Red Bull for to make engaging content. 

As content becomes more mainstream, brands and the agencies that service them have to compete for creating engaging content that editorial outlets have built years of expertise in. But engaging content pulls consumers in, forcing advertisers to pivot from their habitual push strategy.

As brands push into creating engaging content, and the competition, become fierce, much can be learned from what has made editorial powerhouses so successful. Find out what Vice, the BBC, and Red Bull have done and take their inspiration. Read on.

How Video Fits In Your Lead Nurturing Funnel. 

The lead generation funnel is the bread and butter of business development. Even if the funnel is highly ubiquitous, it doesn't necessarily mean that people know how to use it. In 2012 it was said that 68% of B2B marketers were incapable of identifying their sales funnel. But don't sound the alarms just yet. 

Video is a versatile secret weapon that you can easily weave into your lead generation strategy to help close more deals. We know that 96% of B2B organizations use video in their marketing, and that 73% of those corporations that do use it report positive ROI. We highlight just how video fits seamlessly into your lead generation strategy using the TOFU-MOFU-BOFU model. Read on.

How To Master Video Marketing on a Budget: According to Cisco, video will be responsible for 69% of all consumer traffic by 2017. And the ROI is very good. The numbers don't lie: 73% of consumers in that survey said that they are more likely to make a purchase after watching a video. And 71% of them claimed that video helps increase the perception they have of a brand. Forbes
Stark Crew now offers strategic video packages!
Whether you're a large multinational or a fast-growing startup, video is sure to play a pivotal role in your marketing plan. Here's how we can help


By 2018, video will account for more than 80% of ALL internet traffic.
Are you prepared? 
Get the FREE crash course to make your B2B video production easy!
Get a FREE quote for your next video
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