The Top Video Marketing Trends for 2017.
We know that the end of the year is a busy time for tying loose ends, but we also know that you are already thinking about the types of ideas and initiatives you’re thinking about taking on in the new year. And integrating more video is something that you should add with more urgency. Why? While we’ve talked about some key video statistics, some updated numbers from a recent infographic from Accenture Interactive can help pique your interest even more.
- 50% of B2B marketers are prioritizing visual marketing this year
- 84% of all marketing communications is expected to be visual by 2018
- By 2020, video will make up 80% of all web traffic
So let’s get cracking, shall we? Integrating video isn’t as daunting as you think it might be. As you take the time to audit your overall content strategy, here’s a breakdown of some of the video marketing trends that are going to be disseminating across every type of applicable channel in the New Year. Read on.