Hey friends,

I disappeared for awhile. Five months to be exact. But you’re still here. Thank you!

If you no longer remember why you’re subscribed to my newsletter, please feel free to unsubscribe. No hard feelings, I promise!

In issue 60 I wrote:

“…the purpose of writing here is not to figure out the answer to anything. As kids we were taught that there is always an answer sheet at the end of our assessment books, but life isn't an assessment book. Life, maybe, is about asking the right questions. If we see life that way, then the pressure on our shoulders is relieved. It means we don't have to figure anything out or find the right answer. We only have to keep exploring, keep walking through the forest, and keep learning.”

And there are so many things to learn. (Including this new thing I’ve learned - we don’t even have to ask the right questions!).

Another thing I’ve learned throughout my creative journey is how important consistency is. You might be creating a ton of work, your work might be amazing, but if you’re not consistent about showing that work and connecting with your followers/fans/subscribers on a regular basis, you will lose momentum. And people will lose interest. 

When I was consistent with my newsletter, I often received wonderful letters from my subscribers/readers. They were really engaging with what I’d written, and they looked forward to the connection we had every week. Then I fell off the wagon. I got “busy”. I found excuses not to write regularly. The less I wrote, the harder the whole thing felt. Writing consistently became a mountain I couldn’t quite conquer. I finally gave myself the permission to stop writing.

But even when I wasn’t writing, I was thinking about writing. I don’t know why there is such a pull. If it’s so difficult to maintain a weekly or once-every-two-weeks publishing cadence, why not just give up all together? Why insist on writing? Why hang on to this “project” that, frankly, doesn’t even pay?

Because, damn, it pays. It pays in ways beyond dollars and cents. It pays in meaning. It pays in joy. It pays in simple, heartfelt connections. It pays in the oodles of satisfaction I get whenever I put in the work to write, and whenever those words reach someone out there in the world who might need it.

It pays.

So the struggle continues. In an ideal world, I want to write and send out this newsletter once a week. I think it’s a perfect rhythm. I was able to do it when I made myself do it, back when I first started. Now that I’m unable to do it, I wonder if it’s because I’m busier or if I have less time, or because now I have more projects to do, more nephews and nieces to babysit, etc. 

The truth is, these are all excuses. I have the time. But do I want to go through the pain of writing every week, so I can be paid in all the ways I mentioned above?

As I said, the (happy) struggle continues.

But thanks for being here. With me. I’ll keep writing.


The other thing I want to talk about.

I’ve spent the last year and a half building the LITO Podcast with my partner-in-crime Dan. It’s a nice side hustle that is growing into a real thing.

Early next year, we will be launching an online membership / community for fellow creative entrepreneurs. We're super excited about it!

In the meantime, if you want a taste of what we will be offering in the community, come and join us for our first mini workshop, How to Feel Better. Dan (who is a life coach extraordinaire) will be teaching a mind tool that is at the foundation of his coaching practice, and I will be hosting. It will be a 1.5 hour workshop, and will be conducted live + online via Zoom. I promise it will be fun. And for some of you, this might be exactly the mindset shift you need in order to feel better, work better, live better.

The early-bird price of US$37 has been extended till Monday. Go find out more at, and I'll see you there?

Till the next issue.

PS: Please tell me if you have any trouble with the formatting of this email, now that I've added a photo at the top. If nothing goes wrong, I'd like to add photos to the newsletter in future issues.


Some interesting things & links

1. For creatives: If you're concerned your idea has been done before.

The underappreciated joy of keeping your tastes simple.

3. Setapp - the best apps for Mac in one suite. (I'm a happy customer.)

4. What are the world's most interesting people reading?

5. Atmospheric earworm. <3

6. Journey to the Microcosmos - a micro-organism goes through its last moments. I shed a tear.

7. Currently reading: "Payback Time" by Phil Town

8. Quote to think about: "Steal from anywhere that resonates with inspiration or fuels your imagination. Devour old films, new films, music, books, paintings, photographs, poems, dreams, random conversations, architecture, bridges, street signs, trees, clouds, bodies of water, light and shadows. Select only things to steal from that speak directly to your soul. If you do this, your work (and theft) will be authentic." - Jim Jarmusch


I'm Rebecca Toh. I write on​

I am a 
photographer who works around the world shooting for clients such as The New York Times, Facebook, Monocle, Conde Nast Traveler, etc (if you like my work you might even want to hire me!)

I am also half of the LITO Podcast.

This is where I am and what I'm doing now.
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