YOUR WEEKLY INFLUENCER RADAR COVERING BRANDS, INFLUENCERS, AND NEWS ON THE BUSINESS OF SOCIAL INFLUENCE.
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NEWS ROUNDUP FROM THE WORLD OF INFLUENCE
1. INFLUENCERS - HOW MUCH INFLUENCERS CHARGE TO POST SPONSORED CONTENT
2. INSTAGRAM - INSTAGRAM USERS ARE SETTING UP 'PODS' IN ORDER TO GAIN MORE FOLLOWERS AND DRIVE UP LIKES
3. SOCIAL - APPLES SNAPCHAT LIKE-APP ISN'T ABOUT COMPETING WITH SNAPCHAT
4. PINTEREST - KEEPING UP WITH THE NEXT GENERATION OF SOCIAL CLIMBERS
5. INFLUENCE.CO- IS IT ALL ABOUT REACH?
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INFLUENCERS ARE PARTNERING WITH THEIR PETS
As the influencer pool fills up it’s crucial to find a way to stand out. What better way than with your furry best friend? You’re cute, but your pet is cuter. Here are a few ways we’re seeing influencers incorporate their animals in brand collabs.
Calico may be the star of this account but some promotions are just too tough for a hedgehog. His owner frequently participates in campaigns like this one for Happy Socks. Whether you have a dog, cat or another companion- pet influencer partnerships have no limitations.
Alexandria’s two fur-babies are constantly making adorable appearances on her feed. The style savvy group have worked with fashion brands of all sorts. One of our favorites is this one with one of her dogs Beau wearing Vudd sunglasses.
Alexandra’s profile show’s the level of detail she puts into her collaborations. All of her photos are consistent in the same Lightroom preset. We are seeing many top influencers use the same approach for an Instagram grid that flows together as a whole.
Want to find out what a Lightroom preset is or get other tips on making your Instagram feed flow? Check out our latest educational post on the influence.co blog.
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Do you put effort into styling your feed? We’re doing a whole issue on this. Reply to this email with your @handle if you don't mind us taking a look.