“Personal newsletters are largely immune to the churn of Twitter and exist in a separate sphere from the content mines of an online publication. They retain some of the intimacy of the early digital-media days, when online writing felt less polished, more vital, the cornerstone of connection for people like me, then a lame-ish teen fumbling her way through junior high in a wealthy suburban Texas bubble. As someone who entered the New York media scene just after that era, I’m forever chasing it down, enthralled—perhaps misguidedly—by what it represented, and what it got away with.”
Nearly 600 issues in, and suddenly I understand why I love newsletters so much, partly thanks to this smart Vanity Fair piece “We’re at Peak Newsletter, and I Feel Fine.”
Connection, connection, connection.
I can sling off a tweet and not hear a peep, but still see conversations happening around me. But here, I can write to you — directly to you and you and you — and not feel concerned about everything else going on. Because we are having a conversation.
(The story also kindly gave me this shout-out: “Kara Cutruzzula’s Brass Ring Daily is like a life coach in your inbox,” which is, perhaps, the highest compliment, and also ironic in that this week I was considering hiring my own life-career coach! We’re all in this together.)