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June 21, 2017
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Li-Fi Tested in Subway Terrorist Attack Scenario

The aim of the test was to demonstrate that Li-Fi communications could be sustained during a terrorist outrage, and could remain resilient under pressure in order to provide critical communications. 

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Acuity’s Dan Ryan on Bundling in Lighting Industry

A great way to think through what will happen next in the lighting industry is to map out how concepts from computing will transfer over to lighting and building automation. The intersection between the two is a great area to spot opportunities.

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LRC Offers Circadian Calculator Tool

The Lighting Research Center at Rensselaer Polytechnic Institute recently released a circadian stimulus (CS) calculator. Based on the CS metric, this tool can aid lighting professionals in selecting light sources and light levels that will increase the potential for effective circadian light exposure in buildings.

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Philips Begins Huge Horticultural Lighting Project

Philips Lighting has announced it will provide LED grow lights to Russia’s LLC Argo-Invest greenhouse company to support cultivation of tomatoes and cucumbers covering an area about the size of 40 soccer fields.

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More Companies Delve Into Horticultural Lighting

You don’t need to be a colossus to reap the rewards of LED-based horticultural lighting.

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Product Showcase

EVERLINE LED
Retrofit Kit (LRK)

Universal makes it easy to upgrade T5, T8 or T12 to LED technology with simple installation and industry-leading efficiency with the reliability of its complete in-house design. The EVERLINE LED Retrofit Kit includes two or three lamp-lensed modules, one LED EVERLINE dimmable driver, a wiring harness, installation hardware and simple instructions. The product has a seven-year warranty.  

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Revolution Lighting Chosen to Retrofit School
 

Year to date, including the City of Stamford project, Revolution Lighting has won contracts exceeding $8 million in the public education market. The company has now won more than $28 million in public education work since the start of 2016, further establishing itself as a leader in the industry.

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3 Tips for Starting a B2B Blog

Marketers who have prioritized blogging are 13 times more likely to enjoy positive return on investment. And while blogging continues to be a popular marketing tactic, we also know that using it effectively has become increasingly difficult. When everyone blogs, how do you ensure your blog stands out?

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B2B Marketers Need to Consider Mobile Experience

Different apps can be created for different segments and can feature targeted content, product catalogs and other elements.

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Using Facebook for B2B Lead Generation

Here are three steps to success for business-to-business advertising on Facebook.

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Career Corner

Sales Engineer for LED Manufacturer

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To secure your ad space, email Jude Martin-Cianfano or call 609-297-2212. If you wish to email our editor, contact Jennifer Kohlhepp.

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A Creative Marketing Alliance (CMA) Publication.


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